hello!

I am a Senior Copywriter with 15 years of experience for global skincare, makeup and fragrance brands. I am a highly collaborative writer that knows how to keep the brand voice intact while crafting conversion driving copy across all touchpoints. I am skilled at working cross functionally with marketers, designers, content creators, project managers, legal teams and externals agencies to help find and negotiate creative copy solutions that will meet your business objectives.

I specialize in ideation for 360 campaign concepts, product names, packaging, social media posts, videos, TikTok shop descriptions, emails, landing pages, SMS messages and more.

Looking for a more specific example of my work? Let me know, I am happy to dig through the archives. Let’s talk about how we can work on something together!